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March 7, 2024

Advanced Marketing management

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Course Overview:

The Marketing Management course offers a comprehensive exploration of the principles and practices involved in strategic marketing. It covers key areas such as market analysis, consumer behavior, product development, pricing strategies, distribution channels, and promotional tactics. Participants will gain insights into creating and implementing effective marketing plans aligned with organizational goals.

Course Details:

The program delves into various aspects of marketing management, including market segmentation, target audience identification, brand positioning, and the use of data analytics in decision-making. It covers digital marketing strategies, social media management, and the integration of technology to enhance marketing effectiveness. Additionally, participants will learn about marketing ethics and sustainability.

Who Should Attend This Course:

This course is designed for marketing professionals, product managers, business owners, and individuals aspiring to work in marketing management roles. It is suitable for those seeking to enhance their understanding of marketing principles and practices, whether they are at the early stages of their marketing career or looking to update their skills.

What You Will Be Able to Do After Attending This Course:

After completing the Marketing Management course, participants will be equipped with the skills to develop and execute strategic marketing plans. They will gain proficiency in market analysis, brand management, campaign optimization, and leveraging digital tools for marketing success. Graduates of this program will be well-prepared to contribute strategically to their organizations by effectively managing marketing initiatives, driving brand awareness, and achieving business objectives.

Course Content

About the instructor

4.06 (16 ratings)

22 Courses

1 students

Free
Free access this course
Durations:
Lectures: 0
Students: Max 0
Level: Intermediate
Language: English
Certificate: Yes
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